edelman
November 2009
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Edelman builds the twitter influence formula to end all twitter influence formulas
posted by in
Wed 11th
meaningful and accurate measures of influence are those that correlate twitter activity with real world activity. We need to establish an objective, external basis for influence; we can’t simply compute twitter influence as some amalgam of its own constituent parts (followers, lists, retweets, etc.). Real influence is about so much more than that. I think that’s what Brian Solis is talking about when he says that trust agents or influencers are ”omnipresent.” Their authority transcends the narrow confines of any particular medium. Their influence carries a universal scope; it goes beyond 140 character spurts and seeps into the real actions and attitudes that people undertake and adopt.
Edelman builds the twitter influence formula to end all twitter influence formulas
posted by in
Wed 11th
meaningful and accurate measures of influence are those that correlate twitter activity with real world activity. We need to establish an objective, external basis for influence; we can’t simply compute twitter influence as some amalgam of its own constituent parts (followers, lists, retweets, etc.). Real influence is about so much more than that. I think that’s what Brian Solis is talking about when he says that trust agents or influencers are ”omnipresent.” Their authority transcends the narrow confines of any particular medium. Their influence carries a universal scope; it goes beyond 140 character spurts and seeps into the real actions and attitudes that people undertake and adopt.
